Blogs are once ler of the Net

One of my favorite stories of childhood was the Lorax by Dr. Seuss. For those of you do not know, history, The Lorax Cautionary is a fable about the dangers of greed and corporate disregard of the Earth’s environment. The once-ment, faceless narrator of the story, explains how he arrived in paradise, a factory built, until all natural resources around him and left a bleak desert in its wake. Very happy certificates!

The metaphor is still underway on many levels - including perhaps the play interactively. I do not believe? East-ad undermines the image of substance or online help Ad-market? And what does the dissemination of spam is for e-mail marketing channel?

Now we have this wonderful new things blog. Ok, they are really not too much. It seems that in this way with all the attention they received during recent months. Blogs began as personal diaries, in which people could submit their comments on many topics of social, political, on the big band, they saw on Saturday night. The concept has increasingly adopted by companies serious as a resource and communication is now ripe for the deployment of marketing and advertising vehicle.

There is certainly some concern in the blogosphere that this trend may finally be a ruin, pure and simple media, more or less the same way the nature and learn once-a brutally by the countries of the Lorax. For example, Fark.com has allegedly sold links on his blog to identify, without any messages. Rick Bruner, a marketing advisor, comments on his blog that “this type of fraud is blatant editorial nothing but the wrath of the blogosphere.” Fark therefore made an innovative use of showing this new medium, signalling the beginning or the end? I think time will tell.

Regardless of the lack seems not to companies creating their own blog. Many do great things with their blogs, including some brands of the old school, I had not thought of before that on the cut. I talked with a number of companies use blogs as marketing or customer relationship tool. And while I confirm with certainty that marketing blogs are in their emergence of a scene, there are some lessons to be learned.

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